A man has died after his head became wedged under the electronic footrest of a cinema's "Gold Class" seat.
Operator Vue International said an investigation at its Birmingham StarCity venue was under way.
The man died, it said, on Friday - one week after the incident.
West Midlands Ambulance Service said it was called to reports of a patient in cardiac arrest and crews managed to restart the man's heart before taking him to hospital.
He was only freed, it said, when the footrest was broken by those trying to help.
The website for StarCity - the entertainment complex at which the cinema is based - describes Gold Class as offering "luxury seating".
In a statement, Vue International confirmed a customer was taken to hospital on Friday and was "saddened" to learn of his death.
It said: "A full investigation into the nature of the incident is ongoing. Our thoughts and condolences are with the family who have our full support and assistance."